140 Characters: A Style Guide for the Short Form

140 Characters: A Style Guide for the Short Form

Dom Sagolla

Language: English

Pages: 208

ISBN: 0470556137

Format: PDF / Kindle (mobi) / ePub

140 Characters: A Style Guide for the Short Form

Dom Sagolla

Language: English

Pages: 208

ISBN: 0470556137

Format: PDF / Kindle (mobi) / ePub


Make the most of your messages on Twitter, Facebook, and other social networking sites

The advent of Twitter and other social networking sites, as well as the popularity of text messaging, have made short-form communication an everyday reality. But expressing yourself clearly in short bursts-particularly in the 140-character limit of Twitter-takes special writing skill.

In 140 Characters, Twitter co-creator Dom Sagolla covers all the basics of great short-form writing, including the importance of communicating with simplicity, honesty, and humor. For marketers and business owners, social media is an increasingly important avenue for promoting a business-this is the first writing guide specifically dedicated to communicating with the succinctness and clarity that the Internet age demands.

  • Covers basic grammar rules for short-form writing
  • The equivalent of Strunk and White's Elements of Style for today's social media-driven marketing messages
  • Helps you develop your own unique short-form writing style

140 Characters is a much-needed guide to the kind of communication that can make or break a reputation online.

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http://twitter.com/dom/status/1504070561 Learn IRC lingo, the source of such innovations as the @username convention when referring to a user, and the #hashtag convention when defining a topic. As we get closer to the real-time Web with technologies like Wave, the quick among us will fall back upon these conventions for technique and brevity. omgwtf http://twitter.com/Case/status/40684 #Anyone else #find it #odd when people type #random words as #hashtags?

rise. The service now known as Twitter was hatched in early 2006 as a side project by: @Jack Dorsey, @Biz Stone, @Noah Glass, @Crystal Taylor, @Jeremy LaTrasse, @Adam Rugel, @TonyStubblebine, @Ev Williams, myself (@Dom Sagolla), Evan “@Rabble” Henshaw-Plath, @RayReadyRay McClure, @Florian Weber, @TimRoberts, and @Blaine Cook. We worked at a podcast company called Odeo, Inc. in South Park, San Francisco, and had just contributed a major chunk of open source code and shipped the software for Odeo

born; —William Shakespeare, All’s Well that Ends Well, I, 3 In the days of yore, poetry was used to issue a complaint or grievance. If you’re going to bitch someone out, you might as well be lyrical about it. The same thing goes for the dark cousin of complaint: the lament.To truly honor someone, take a minute to compose a dirge (funeral rite), or a requiem (religious remembrance). Impatience waiteth on true sorrow. —William Shakespeare, 3 Henry VI, iii, 3 Honest plain words best pierce the ear

okay to grow out of your platform. Someone should make a LinkedIn activity tracker. Whenever someone suddenly updates everything there, they quit their job a week later. http://twitter.com/mathowie/status/2854381818 Open 139 My personal behavior is to treat social networks as tiers. The first tier of small society for me is the status update. My second social tier I consider “classic” social networking (like Facebook). Conversations based on my updates frequently blossom in this second tier.

think about how you will write about this when you are finished. Create accounts for projects you want to succeed, but haven’t yet. That way, when one of them gets @BoingBoing’d you’ll be ready. Our ver sion of “Cant ina Band” just made @BoingBoing! http://bit.ly/1ueyFZ http://twitter.com/sixteenfeet/status/2934237171 There is a proven method to increase density: Line up several big announcements at once, and prepare each one meticulously. This isn’t always recommended, as it reduces the punch

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