Mood Matters: From Rising Skirt Lengths to the Collapse of World Powers
John L Casti
Format: PDF / Kindle (mobi) / ePub
"Mood Matters" makes the radical assertion that all social events ranging from fashions in music and art to the rise and fall of civilizations are biased by the attitudes a society holds toward the future. When the "social mood" is positive and people look forward to the future, events of an entirely different character tend to occur than when society is pessimistic. The book presents many examples from every walk of life in support of this argument. In addition, methods are given to actually measure the social mood and to project it into the future in order to forecast what’s likely or not over varying periods of time. Casti's writing is a pleasure to read and its contents an eye-opener.
"They [the chapters] tell an engrossing story, and the mystery heightens as it goes. . . . it's chatty and knowing." Greg Benford, Physicist and science-fiction writer, author of "Timescape" and "Deep Time"
"I am struck by how thought-provoking it all is. I am sure that your book will draw a lot of attention" Tor Norretranders, Science writer, author of "The Generous Man" and "The User Illusion".
suggested that every time the number of links in the Web doubles, the number of nodes possessing the previous 4 to 10 degrees of separation is reduced by a factor of five. Consequently, the “rich” nodes get richer and the poor relatively poorer, where here the “rich” nodes are those sites like Google, Microsoft, iTunes, and amazon.com that are the connectors or hubs that dominate the Web. What does all this have to do with the kinds of social networks we’re concerned with in this book? Which of
2000 over the Florida election battle cannot explain Davis’ re-election in 2002 and the subsequent call for his removal just one year later. A socionomist understands exactly what is going on here. Robert Prechter put it like this,What a leader does is mostly acausal with respect to the public’s opinion of him. There are two reasons for this fact. First, his actions, despite their endless analysis in the press, do little to affect his popularity. Second, his popularity is dependent upon a
social mood and economy over which he can exercise no countertrend influence. As illustration, consider Figure 4.7 showing the public approval rating of one of the luckiest presidents in US history, Mr. William Jefferson Clinton. Despite a sex scandal, which broke publicly in January 1998, and even an attempt to impeach him, Clinton managed to not only retain his presidency but actually prosper during his 8 years in office, not at all coincidentally with the fact that the social mood (the
in 2007. Again, the point is that the end of the most recent Kondratiev cycle led to a pattern in the financial markets that matches the one from the previous K-wave end and is being traced out again as this book goes to press. Figure 5.1 Comparison of the S&P 500 at two different periods. OK, you’ve gotten the idea by now that cycles in both the macroeconomy à la Kondratiev and the world of finance à la the DJIA/S&P 500 give a peek into what’s likely to happen next. The balance of this
of the region, it served as a major milestone in the centuries-long struggle by seismologists to understand the nature of earthquakes and to predict accurately the time and place of these geophysical rumblings. To understand why, let’s quickly review the prevailing reasons for how earthquakes happen. According to the theory of plate tectonics, the world’s land masses can all be thought of as gigantic slabs floating about on top of a denser, semi-molten material in the Earth’s mantle. As these